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傳世新聞 電子商務解決方案

電子商務解決方案

評論數 (0) | 點擊數 (11360)匿名 發表于 2011-06-10 16:25:56

一、電子商務概述

      電子商務通常是指是在全球各地廣泛的商業貿易活動中,在因特網開放的網絡環境下,基于瀏覽器/服務器應用方式,買賣雙方不謀面地進行各種商貿活動,實現消費者的網上購物、商戶之間的網上交易和在線電子支付以及各種商務活動、交易活動、金融活動和相關的綜合服務活動的一種新型的商業運營模式。

      電子商務涵蓋的范圍很廣,一般可分為企業對企業(Business-to-Business),或企業對消費者(Business- to-Customer)兩種。另外還有消費者對消費者(Customer-to-Customer)這種大步增長的模式。隨著國內Internet使用人數的增加,利用Internet進行網絡購物并以銀行卡付款的消費方式已漸流行,市場份額也在迅速增長,電子商務網站也層出不窮。

 

二、電子商務主要功能

      電子商務平臺具備的功能有產品的發布、銷售、結算;通過平臺可以進行訂單的生產、批發、零售等。對于產品可以進行對比選購、網上訂貨、結算等功能、驗證產品的真偽、進行產品相關的學習、接受專家的指導、進行產品質量投訴與舉報、與使用同一型號產品的用戶進行交流,學會更合理的使用方法等。

 

三、電子商務方案特點

      1、精減流通環節。電子商務不需要批發商,專賣店和商場,客戶通過網絡直接從廠家定購產品;

      2、節省購物時間,增加客戶選擇余地。電子商務通過網絡為各種消費需求提供廣泛的選擇余地,可以使客戶足不出戶便能購買到滿意的商品;

      3、加速資金流通。電子商務中的資金周轉無須在銀行以外的客戶、批發商、商場等之間進行,而直接通過網絡在銀行內部帳戶上進行,大大加快了資金周轉速度,同時減少了商業糾紛;

      4、增強客戶和廠商的交流。客戶可以通過網絡說明自己的需求,定購自己喜歡的產品,廠商則可以很快地了解用戶需求,避免生產上的浪費;

      5、刺激企業間的聯合和競爭。企業之間可以通過網絡了解對手的產品性能與價格以及銷售量等信息,從而促進企業改造技術,提高產品競爭力;

 

 

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